APAX LAB was founded in November 2023 and officially launched in May 2024, by Simon and Camille. It was born from a relentless dedication for taking coffee to new heights. "APAX, " inspired by the term 'apex ', manifests their dedication to reaching the utmost standards in all their endeavours. 

Apax created mineral profiles that to bring out different characteristics in coffees. Each distinct bottle of mineral aims to highlight and showcase different sides to coffee. For more information on the usage or product, check out their user guide here - https://apaxlab.com/pages/how-to-use-videos